Unilever
ECBI Strategic Sales Solution for
the Korean Market
Providing e-commerce big data analysis that details brand M/S within the Korean market (a measure of AP market share), and developing sales strategies for the Korean market
Project Year
Jan 2020
Jan 2020
Business Details
Research and consulting services for clients
following the launch of ECBI
Research and consulting services for clients
following the launch of ECBI
Additional Services
︎ Unilever strategy simulation for entering the online D2C market in 10 Southeast Asian countries.
︎ Conducted research of Singapore's online M/S for three major global cosmetics brands, and modeled the event size/frequency of representative code events.
︎ Unilever strategy simulation for entering the online D2C market in 10 Southeast Asian countries.
︎ Conducted research of Singapore's online M/S for three major global cosmetics brands, and modeled the event size/frequency of representative code events.
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